Thursday, June 5, 2014

What is the meaning of Webspam and how Google’s Webspam team work?



What is the meaning of Webspam and how Google’s Webspam team work? – Chapter 5th

Webspam or Search Spam is a phrase used to describe webpages that are designed to "spam Google search results" using SEO tactics that are against Google publishers guidelines.  Google’s webspam team keeps organic search results free from non-quality sites which use Black-hat techniques to get high ranking and penalize these sites to work against the Google’s guidelines.



Matt Cutts is the head of Google’s Webspam team. All the updates are announced by Matt Cutts. In year 2000 Matt Cutts joined Google as a Software Engineer. From the University of North Carolina at Chapel Hill Matt Cutts done his Ph.D.  and started his career in Search.  

Before working at the Search Quality group at Google, Cutts worked at the ads engineering group and SafeSearch, Google's family filter. There he earned the nickname "porn cookie guy" by giving his wife's homemade cookies to any Googler who provided an example of unwanted pornography in the search results.




Keep reading this blog for such interesting posts regarding Google and SEO…

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